Introduction

Mark your calendars for 15 August 2024, as the Indian Telugu-language film industry is set to unveil one of its most anticipated releases of the year—Double iSmart. Directed by the visionary Puri Jagannadh and co-produced with Charmy Kaur under Puri Connects, this film is the spiritual sequel to the blockbuster iSmart Shankar. With Ram Pothineni leading the charge and Bollywood heavyweight Sanjay Dutt making his Telugu debut, Double iSmart promises to deliver an explosive mix of science fiction, action, and drama.

A Gripping Premise

Double iSmart plunges us into a high-octane narrative where the notorious assassin, Big Bull, played by Sanjay Dutt, is on a quest for immortality. His audacious plan involves transferring his memories to Ustaad “iSmart” Shankar (Ram Pothineni), who is already grappling with memories from another person. This sets the stage for a riveting confrontation between Shankar and Big Bull, filled with intense action sequences and dramatic confrontations.

Star Power and Ensemble Cast

The film features a powerhouse cast led by Ram Pothineni, returning as the titular character Shankar. Sanjay Dutt, renowned for his commanding screen presence, takes on the role of the antagonist Big Bull, marking his debut in Telugu cinema. The cast also includes Kavya Thapar as Jannat, Shankar’s love interest, and Sayaji Shinde as CBI Officer Chandrakanth. Adding to the excitement, Bani J plays Big Bull’s henchwoman, and other notable actors such as Getup Srinu, Ali, and Makarand Deshpande contribute to a rich, diverse ensemble.

Behind the Scenes

The journey of Double iSmart began with its official announcement on 14 May 2023, with principal photography kicking off on 12 July 2023 in Hyderabad. The film’s production saw a mix of grand sequences and strategic delays, including action-packed scenes shot in Mumbai and Thailand. Despite facing financial constraints, the team managed to create an impressive climax sequence in Mumbai, featuring a set valued at ₹8 crore.

Musical Extravaganza

The soundtrack for Double iSmart is crafted by the renowned Mani Sharma, with the audio rights acquired by Aditya Music. The album features a blend of energetic and emotionally charged tracks that enhance the film’s narrative. Key singles include:

1. “SteppaMaar” – Released on 1 July 2024, this track is expected to be a high-energy anthem.
2. “Maar Muntha Chod Chinta” – Launched on 16 July 2024, it promises to bring a mix of intensity and rhythm.
3. “Kya Lafda” – Dropped on 29 July 2024, this track adds a unique flavor to the soundtrack.
4. “Big Bull” – The final single, released on 8 August 2024, aligns with the film’s central antagonist.

Release and Distribution

Initially slated for a Maha Shivaratri release on 8 March 2024, the film’s release was later rescheduled to 15 August 2024, coinciding with Indian Independence Day. This strategic release date aims to capture the festive mood, extending the film’s appeal across Telugu, Hindi, Tamil, Kannada, and Malayalam languages. The film has received an A (adults only) certification from the Central Board of Film Certification, primarily due to its intense violence and strong language.

The distribution rights have been secured by Primeshow Entertainment and Mythri Movie Makers, ensuring a wide release. Additionally, the digital streaming rights have been acquired by Amazon Prime Video for ₹33 crore, promising a post-theatrical release for audiences worldwide.

Conclusion

Double iSmart is shaping up to be a major cinematic event, blending science fiction with action-packed drama. With its stellar cast, gripping storyline, and powerful soundtrack, the film is set to make a significant impact upon its release on Independence Day 2024. As fans eagerly await this high-octane spectacle, Double iSmart promises to be a memorable addition to the Telugu film landscape. Get ready for a cinematic experience that combines thrilling action with a touch of sci-fi magic!